
WB’s Top Secret Strategies for Superhero Movie Success
Oh, DC. With the exception of Wonder Woman, their movies have by and large been absolute stinkers. But worry no longer! In a recent interview with EW, Warner Brothers film chairman Toby Emmerich set forward a bold philosophy: “Good movies work better.”
“I think the good movies work better. Somebody once said the best business strategy in motion pictures in quality. [sic] And I think in a world of Rotten Tomatoes and social media, what’s been proven the better the movie [sic] – particularly in the superhero genre – the better it performs. You can’t hide the bacon anymore.”
Good movies! Wow! What a concept!
This is very exciting, of course, but it does leave you wondering what DC/WB’s plans were for the DCEU before they stumbled upon this world-shaking strategy. Well, lucky for you, I managed to get my hands on the notes from the Warner Brothers top secret DCEU strategy brainstorming session, and I’m here to share them with you:
via GIPHY
- Call it “Spidder-Man” and hope no one notices
- Prop up a cardboard box on a stick, bait it with elevator shoes and colorful sunglasses, and wait for Robert Downey Jr. to come along. You’re playing Hawkman now, Bob.
- Wasted one blond Chris in a supporting role, NEED MORE CHRISES! Can we bring back Chris O’Donnell as Robin? [Note: Christopher Nolan’s contract states that we can never say “Robin” in a movie so we’ll have to ADR like a klaxon or birdsong or something whenever they say his name. We’ll workshop it.]