Book Trailer

Trailer Face-off: THE DARK

Cassandra Neace

Staff Writer

Cassandra Neace is a high school English teacher in Houston. When she's not in the classroom, she reads books and writes about them. She prides herself on her ability to recommend a book for most any occasion. She can be found on Instagram @read_write_make

Lemony Snicket and Jon Klassen teamed up on a picture book that confronts one child’s fear of the dark. It is a beautifully illustrated book, and it has that slightly sinister tone that we often associate with Lemony Snicket. It also has two book trailers. Both trailers make extensive use of Klassen’s illustrations and select text from the book. The US trailer features creepy music, appropriate to both the illustrations and the content. The UK trailer relies on the voice talents of Neil Gaiman, as well as occasional glimpses of children reading the book.

US Trailer – Creepy Music 

UK Trailer – Creepy Narration

Which trailer works best for you?  Let us know in the comments below.


Sign up for our newsletter to have the best of Book Riot delivered straight to your inbox every two weeks. No spam. We promise.

To keep up with Book Riot on a daily basis, follow us on Twitter or like us on Facebook. So much bookish goodness–all day, every day.