If the New Yorker is the most desirable literary magazine in the world, and if the New Yorker can have any short story the New Yorker wants, then whatever story the New Yorker gets would—logically—be so intrinsically desirable that all lesser literary pubs (e.g., everyone) would pine for it. Just like the prettiest girl at the dance: the guy she picks is the guy chicks dig. Basic deduction 101.
The flaw in the logic is dealing with The New Yorker as a single entity, rather than just a collection of individuals.
As recently as 2007, before Kindle, there were no ebook sales and upwards of 85% of print was sold in stores.
Man, it’s hard to believe it’s only been about six years that ebooks have been a thing. This year, they will probably be more than 50% of all book purchases.
In the long term, what publishers have to fear the most may not be Amazon but an idea it has helped engender—that the only truly necessary players in the game are the author and the reader.
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