Critical Linking: The Most Read Stories, April 29 – May 5, 2012

Book publishers should make reading books as addictive and habit-forming as playing Angry Birds, said Charles Duhigg, author of “The Power of Habit”

How about just writing good books? If people don’t want to read good books, then it doesn’t really matter how addictive they are. They will be bad, addictive books. And that’s not a win.


“ ‘Fifty Shames,’ “ he said, “paid more than my first two books that took several years to write. It’s just kind of mind-boggling to me.”

If you can’t beat ‘em, parody ‘em.


It matters little what the e-book actually costs.

It only matters what the audience thinks they should cost.

This is definitely true. I also think that readers see some ebooks (self-pubbed or otherwise) at free or 99 cents and that doesn’t square with top-line titles at 15 bucks. And I’m not sure that they are wrong.


Fans of eReaders will of course refute this data by claiming that their devices level out with — and could even become “greener” than — print books on a long enough timeline. This claim is indeed theoretically true after five years, and I’ll show you how.

Uhhh….unfortunately, I doubt I will be using my current ereader in two years, let alone five.

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